Use the AdWords Dashboard

This post is focused around outlining some of the free tools and features that Google AdWords offers but people often don’t make full use of because they forget or don’t know they are available. In the past many AdWords campaigns were monitored from within Bid Management platforms or from within Google Analytics but the new AdWords home tab is seeking to change all that.

What if My Competitor Buys Spam Links to My Website?

This question has been very often discussed. Yet, we are getting back to it again and again. Let’s try to crear up some confusions?

Here’s what makes us discuss that questions again: Whiteboard Friday from SEOmoz. The question is simple: how Google finds out that a website is building spam links?

EzineArticles Traffic Update Post Panda

Early on in the aftermath of Google’s Panda algorithm update (sometimes referred to as the “Farmer” update), EzineArticles was reported to be one of the hardest hit sites. The following week, CEO Chris Knight told WebProNews, “We’ve had quite a few niche categories go up in traffic but the overall is still lower than before last Thursday.”

Old Black Hat SEO Tricks Still Work

To monitor a search engine algorithm closely, you need to operate near and over the boundaries that you know. Inevitably, you take the risk of receiving penalties from search engines.

I keep close ties to ex-clients in industries known for their less ethical approaches, just to see what does and doesn't work. Not surprisingly, all the old black hat tricks I used to play keep working.

Google Panda Updates – How To Survive If Your Site Has Been Panda Slapped?

Do you know that the latest update in Google's algorithm might lead to a 50% drop in non-paid (organic) visits to your business website? This surely sounds scary for all online marketers! Called Google Panda Updates, this latest change in Google algorithm search is targeted to wipe out the presence of all sites from Google SERPs (Search Engine Result Pages) those cater ‘low-quality' content besides offering a whole bunch of promotional stuffs. This may turn catastrophic for medium and small-sized businesses operating online and banking hugely on SEO to promote their goods and services.